Copywriting and Content Development

Copywriting and Content Development Internet content should cater to 2 audiences:

Content for Site Visitors
Content Copy for Search Engines

Content for Site Visitors
Copy is not just text - it is the essence of the way words are put together to create excitement and encourage action. Simply writing about what your company does is easy, but doing so in order to generate interest and motivate action involves careful thought and creativity.

When surfing the web, few individuals will take the time to read lengthy pieces of copy, and are usually discouraged by crowded, text-heavy sites. Thus, the use of short, powerful sentences loaded with keywords and calls-to-action can greatly increase the effectiveness of your web site. By triggering customers' interest and encouraging them to contact you, proper copywriting delivers tangible results.

Content for Search Engines
By inserting carefully researched keyword phrases into your web site's content, we can dramatically improve your performance on the search engines. We start by calculating keyword frequency, proximity and weight for select keywords on every page of your site. Then we strengthen the rest of your source code to reinforce the keywords we are targeting.

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If you need better content developed for your web site, please fill out our Information Request Form and we will contact you shortly.

You can also Contact Us directly for more information about our web design services.

Other Relentless services

Relentless Web Design

Many clients come to us with poorly designed web sites. Broken links, missing images, and code riddled with errors seems to be the norm. Sound familiar?

Relentless can help you get back on track with a web retrofit. This process involves creating a new look and feel for your web site and then upgrading the existing content into the new template.

A web retrofit is also an ideal time to Optimize Your Web Site, creating a search engine-friendly code base while optimizing the content of each page.

If you would like more information on Relentless web design and Internet marketing services, please fill out our:

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