Levi’s Unbuttoned
Relentless is proud to be a part of the Levi’s Unbuttoned campaign. “Unbuttoned” is the largest marketing campaign in Levi’s 155-year history. Relentless is in charge of the Search Engine Optimization component of this project, working under EVB, the award-winning creative ad agency based out of San Francisco. Levi’s Unbuttoned showcases hip-hop artists, pop and soul musicians, and celebrities who are revealing themselves and their work. So far, Estelle, Wale, Nikka Costa, and Jamie Bestwick are part of the campaign, with more celebrities and artists to follow.



