Opportunity Knocks
Relentless completed a series of Flash banners and a targeted email blast on behalf of Digital Axle as part of the new Mr. Opportunity Norcal Honda campaign.
Three sets of banners were produced for the Honda Civic, Accord and CR-V product lines using differing size variations to accommodate varying page placements across multiple online ad networks. Mr. Opportunity is Honda's animated spokesman who's tagline "I'm knocking" is the signature marketing strategy for Honda's annual clearance sales. He appears in print and online media, TV and even on the radio often making self-defacing jokes about his intangibility.
